A SURVEY by market research company Synovate shows Singapore’s youth are voracious consumers of mass media.
They spend up to 13 hours a day watching television, reading newspapers and listening to music. Online, they listen to music, send e-mail and play games.
In fact, they spend the most time on the Internet and television – nine hours every day, compared to the regional average of 6.8 hours.
They are among the region’s top bloggers, social networkers and gamers, according to a Synovate survey of over 13,000 people aged eight to 24 years old.
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